Ricki Farley
As a Stage 3A Triple Negative Breast Cancer Survivor/Thriver, Ricki’s personal purpose, passion, mission, ministry and blessing is to bring focus, attention, research and action to eradicating Black Breast Cancer, and supporting and coaching what she calls her “Breasties” through their breast cancer experience.
Ricki is an award-winning seasoned marketing veteran that has transformed her strategic acumen into breast cancer advocacy. Ricki co-founded and serves as CEO of TOUCH, The Black Breast Cancer Alliance to address Black Breast Cancer as a unique and special disease state, with the overall goal of reducing the mortality rate for Black women. Ricki founded and serves as co-host for “The Doctor Is In,” a weekly live web series on the BlackDoctor.org Facebook page that reaches over 3 million viewers. She is a founding member of #BlackDataMatters, in partnership with Breastcancer.org, Ciitizen, The Center for Health Care Innovation, Morehouse School of Medicine and Susan G. Komen Foundation to encourage and elevate the importance of Black Women participating in clinical trial research. In January 2022, she started the When We Tri(al) Movement to change the game on Black women participating in clinical trials to improve outcomes for Black women with breast cancer.
Ricki serves on the Board of Trustees for the Triple Negative Breast Cancer Foundation where she chairs the marketing committee. She is a board member for the Center for Healthcare Innovation, a non-profit research and educational institute making healthcare more equitable. She avidly works with pharmaceutical companies to provide the patient voice for breast cancer awareness, action, therapy/drug development and advocacy.
Ricki has two daughters, Amanda Brown Lierman, Executive Director of Supermajority, and Hayley Brown, 4th Grade Teacher at Kipp DC. She has 3 granddaughters, Belle, 4, Leia, 2 and Hart, 10 months, who remind her of her purpose every day. Ricki is a graduate of Dartmouth College and holds an MBA from Kellogg Graduate School of Management at Northwestern University.